Garden Design Magazine

C O N T A I N E R S, Formal Garden, Garden Design Magazine, Garden Structure, gardening, Gardens, Landscape Design, My Work, Plants | Tagged , , , , ,

On Tuesday evening a box of fresh off the press copies of the relaunched Garden Design Magazine arrived at my house.  I know I cannot provide a truly objective point of view since I contributed an article (page #62 ) and pretty much stop every ten minutes to confirm it is really there. But the magazine is must subscribe and great coffee table book.

GARDEN DESIGN MAGAZINE IS BACK! Thinking Outside the Boxwood

 

When the magazine shut back in 2013, it was sad but not initially mourned. Its last issues were too west coast, uber high end, and less grounded in horticulture. Then I started reading shelter magazines for their garden features and just got annoyed. Great photos, but plant IDs were limited to boxwood, roses, lavender and hydrangeas and never helped readers gain any plant knowledge. Worse yet, articles always skipped over the often amazing landscape designers and architects that created the spaces. Garden Design needed to come back!

 

The team at the magazine really listened to all the chatter about the magazine, interviewed readers, and realigned to create a garden magazine that can be enjoyed by people across zones, coasts, yard size and level of horticulture knowledge.  The magazine includes no ads or sponsored content and the paper is think with some heft to the magazine.  Congratulations to the team at the magazine and thank you for allowing me to be a part of it. I pinch myself you included me with the cool kids (ahem, Dan Hinkley) in helping to bring it back.

 

Ok, now go subscribe!

 

 

 

 

 

 

Garden Design Magazine is Back!

G A R D E N S, Garden Design Magazine

 

Garden Design Magazine is back in 2014, website live now!

Have you heard? Garden Design Magazine is back! Even better, it is aligned to make it the go to landscape/outdoor reference for both designers and homeowners.  When the magazine folded back in April, we were left with importing magazines from across the pond or buying 10 shelter magazines for one article each month. Even though the magazine in its past state had issues (skewed content towards wealthy, modern Southern Californians), it was the only source for design trends, and garden articles written for folks who can id more than just boxwoods and hydrangeas.

 

I am lucky to be privy to a few specifics about what you can expect from the first printed magazine (Summer 2014 issue) and the already launched website.

 

Garden Design Website Summer 2014 Magazine relaunch

 

New Leadership

With the new magazine comes new leadership and Jim Peterson is just the man to getting the job done.  Jim offers a unique / fresh perspective, coming at the magazine from a different angle then a background in publishing.  Jim’s roots stem from two already successful ventures in the Concrete Network and Landscape Network which offer professionals and consumers a forum for sharing design ideas, photos galleries, and products information.  Jim has been reaching out to designers across the country asking their perspective into the Garden Design brand; the good and the bad and is leveraging those ideas with a social platform. Garden Design will have a very strong editorial eye and voice, and will embrace the entire garden design community in content representation .

 

Regional Representation.

We all know that the United States has a diverse landscape, much more than what is represented on the east and west coasts (hello fellow fly over states!) With “ambassadors” from each distinctive region, Garden Design will provide readers with content that is relatable to their zone/climate and expose them to designers and innovators in their area as well as across the country and abroad.  I will be among the ambassadors writing from the Mid-West and will keep you posted as my articles are published online and in the magazine.

 

Attainable and Reach Designs/Products

The high/low in design has been a touted trend for a long time, but often in traditional print that those with the big advertising dollars get showcased over good design. Garden Design will showcase the innovators at all price points and gardens; large and small, rural and urban, expansive estates and intimate enclosures.   The regional representation will also help draw out those small hidden gems in designers for gardens and décor/furnishings.

 

Embracing Digital and New Formats

Like most visual people, I saved all my past issues of Garden Design like reference books, cataloged by year and ear marked with tabs of favorite articles and images.  The new print magazine leverages the reference format with 132 premium printed pages with specific rear advertising index.  The first print issue will be available in Summer 2014, but now turning to the Garden Design website provides you with fresh daily original content leveraging the new regional writers, (not reruns of print content).  Also an active Pinterest and Facebook page keeps you current with all news and inspiration.

Article on Garden Design Magazine by me

 

I will keep everyone up to date on new Garden Design news but in the mean time tap into the already great network they have established:

 

 

And check out Landscape Network too see Landscape Design Professionals:

 

Random Post – Instagram, Garden Design and Monty Don

Central Ohio, Garden Design Magazine, Landscape Design

This weekend was amazing in Central Ohio, with sun and temps in the 60s you can tell spring is right around the corner. I spent the majority of the weekend on my in-law’s new property cutting down dead ash trees and and cleaning up brush (more on that in another post). Since I spent my weekend mainly with a chainsaw in hand I did not plan much for a blog post so this will be random.

 

Wasting time with: Instagram – I am about two years late to joining this platform and am still getting ramped up. You can follow me at Nickmccland. Please give me great folks to follow –

 

Not Reading: Garden Design Folding – I am sure everyone has heard by now that Garden Design Magazine has folded with April being the last issue. I wonder if the folding is due to the lack of embracing the digital medias or aligning the content with the correct target audience (never fully satisfying the hobbyists or professionals). It could just be that a larger audience does not care about the typically more modern ascetic they magazine often showcased. With only 185,741 subscribers there is some reason that is beyond it being an expensive magazine to publish. I will miss the magazine and am excited to see how the garden design industry responds with filling the void (and what Bonnier will send instead to fulfill my subscription). For fellow design magazine junkies, I strongly suggestion you fill your gardening/landscape desire with Gardens Illustrated Magazine out of the UK. You can get a year subscription for $75 from Amazon and hands down this is the best gardening magazine for gardens both large and small, modern and classical and veggie or perennial focused. Even those digital reader folks can order a digital version on Zinio.

 

Watching: Around the World in 80 Gardens. I found the Youtube series from back in 2008 that features Monty Don visiting 80 influential gardens from around the world.  Some are famous public gardens while others are often unseen private gardens. The episode from the United States includes both Monticello and Jack Lenor Larsen’s Home LongHouse in the Hamptons. What is great about videos turning the garden is you get to see the how items relate to each other beyond just the great focal point shot. I have a few more episodes to finish watching but so far have been really enjoying the show and going to keep my eyes open for the accompanying book.  You can find the series uploaded here via Youtube.